Liveedits' built-in Email Marketing allows you to create an Email Marketing page and send it out as a one-time campaign to your contact list.
In This Article:
- Setting Up Your Email Marketing page.
- Additional Emails Marketing Pages
- Creating your Email List.
- Sending Your Email
- Email Campaign Statistics
Please note that this feature is not included in our IINSite packages.
Setting Up Your Email Marketing page.
Here is a quick example of an email marketing page:
Editing the page template is done just as it is on any other page of your website. When entering Edit Mode, you will see the content areas that are available as well as the selection of tools you can use to add content to your email or newsletter. To assist you in getting started, each template comes pre-loaded with sample content to give you an idea of how you can set up your own emails and newsletters.
As was mentioned previously, email readers are not web browsers and some types of content will not render and display correctly in a user’s inbox.
When creating content for your email, be sure to not include the following types of content:
- Video element/YouTube element
- Image sliders using the Gallery element
- HTML Slider
All other types of content (text, hyperlinks, images) should display properly.
Remember that emails should be simple. Think about the emails that you receive. They are clean and basic and only provide the necessary information. That is how you should go about setting up your email marketing or newsletter page.
Additional Emails Marketing Pages
If you need another email marketing page, to create two different emails at the same time, we recommend duplicating your existing email page. To learn more about duplicating pages, please Click Here
Creating your Email List.
To create and manage your Email List, please visit the Dashboard and then click on the Email Marketing tab
Click the Lists tab and you will see any and all lists that have been created, as well as a box for naming and creating a new list. Just enter a name for your list and click the Add List button.
Next, you’ll be taken to a screen where you can add email addresses to your list. You can enter addresses manually by adding the address to the Email field and clicking Add To List or if you already have a list of contacts, you can choose to import them by selecting the Import CSV File button.
Please Note: An example CSV file is attached at the
To import a CSV file successfully, the data needs to be in the proper order and format. Below is an example of how the data on your CSV file should be organized. Note: Street, City, State, and Zip fields are not required.
Once your list is created, you can go back and edit to add or remove addresses at anytime by viewing your lists and selecting ‘Edit’ for the list you want to change.
Sending Your Email
Now that you have your email marketing page set up and your contact list created, you’re ready to send out your email. Go into the Pages section and find the email marketing or newsletter template you wish to send and click on the view button to go to the page. Once there, click the E-Blast icon in the upper left of the toolbar.
This will open up the Email Marketing window. The first time you visit, you will want to click the Email Marketing tab. Fill out all the required fields and make sure to save your changes.
Why do we ask for your mailing address?
Due to the CAN-SPAM act of 2003, you are required to provide your physical postal address in every commercial electronic communication. We encourage you to learn more about this act and what it means to you.
The Email Lists tab allows you to manage your existing contact lists as well as create any new lists. This tab functions just as the Lists section found in the Email Marketing section of your Dashboard that we covered earlier.
The Email Campaigns tab is where you will create your email campaign. Any completed campaigns will also be displayed here. To create a campaign, click ‘Create a New Campaign’.
On the right side of the window, check the list or lists of contacts you want to send your email to.
Any lists you have created will display first. The MINDBODY Lists section shows all of your current clients who have selected the option within their MINDBODY account to receive emails from you. If they have NOT selected this option within in their account, they will NOT appear on this list.
There are 4 categories of MINDBODY lists:
- All Clients
- Clients Currently Registered for a Class
- Clients Not Currently Registered for a Class
- Clients with a Current Series or Membership
Each category will show the number of email addresses associated with it.
Please Note: The lists do not detect duplicates. Meaning that if you select All Clients and Clients Not Currently Registered for a Class, any address that appears on both lists will receive duplicate emails. The same holds true if you use a created contact list and a MINDBODY list. Any duplicate addresses will receive duplicate emails.
Fill out the fields on the left side with the information about your email campaign.
In the Send Test Email box, enter your email address and click the ‘Send Test’ button. This will send you a copy of your email. This is done so you have the opportunity to preview the email to make sure that it looks and functions how you want it to, and make any final changes before you send it to everyone on your contact list.
When you’re ready for your email to be sent to your contact list, click the ‘Send E-Blast’ button.
Email Campaign Statistics
An important factor in email marketing is knowing if what you’re doing is effective. When viewing the Email Marketing section in your site Dashboard, you’ll have the ability to view just how effective your campaigns are.
The Overview shows you a graph layout of emails that you’ve sent out within a set date range. The stat box in the right corner also displays the specific numerical data for all emails sent within the targeted date range.
The Campaigns tab lists all of the campaigns that you’ve sent out. The ‘View’ button will show you a copy of the email that was sent, and the ‘Stats’ button will show you the statistics for that specific campaign.
The Reports tab allows you to pull a list of reports, selected from the dropdown menu, for a selected date range. You can also search all actions performed by a specific email address.
Here is a brief overview of each stat you may see:
CSV Download Example: